KU alumni careers: Matt Gowen, j’95

Posted on Feb 13, 2016 in Alumni News, Career/Life, and News

Roses are red,
crimson, not blue.
Matt Gowen loves his job,
and he went to KU.

Okay, let’s face it. Not all of us are gifted in poetry, romance or humor, myself included. But Lawrence native Matt Gowen used his KU journalism degree to land a pretty good gig writing for greeting card giant Hallmark Cards in Kansas City.

A former opinion editor for the University Daily Kansan and reporter for the Lawrence Journal-World and Kansas City Business Journal, Gowen, j’95, started to burn out on the grind of news journalism. In 2000, his career took a turn, thanks to the help of his Jayhawk connections and some thoughtful siblings who steered him toward Hallmark, where writing became fun again. And funny too.

We went behind the scenes at one of Kansas City’s most famous companies to learn how this Jayhawk journalist went from writing headlines to humor.

So if you care enough to send your valentine a card from Hallmark, don’t be surprised– it might have been penned by a Jayhawk.

Now wouldn’t that be poetic?

–David Johnston

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