University’s student recruitment efforts impress Hawkeye

Posted on Jan 30, 2017 in News

An article posted on LinkedIn praising the KU Office of Admissions’ student recruitment efforts has been spreading like wildfire among Jayhawks recently. The post, published in November by Ed Baldwin, a human resources strategist, analyzes KU’s recruitment of his son and compares it to a job candidate’s experience.

Baldwin, a graduate of the University of Iowa, explains that it’s often the little things that differentiate a school or employer from the competition, and he describes several small “extras” that KU staff member did to make his family feel special, such as sending personalized letters and emails to him and his wife.

“You’ve differentiated yourself amongst a field of great universities, and you may also be rewarded with a KU student attending in the Fall that is great young man because of it,” Baldwin writes.

Read the full article on LinkedIn.

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