Duds: New uniforms survive and advance
Posted on Mar 12, 2015 in News and Sports
KU’s tradition-rich basketball program has been known by its straightforward, no-nonsense uniform scheme for decades. In recent years, however, alternate uniform schemes have become the trend, helping to raise licensing revenue and excitement among fans and recruits. KU alumni and fans have enjoyed–or endured–a variety of fashion experiments, including the infamous adidas “camo” uniforms we featured in 2013.
This year, adidas opted for a new look for the Jayhawks, just for the 2015 post-season. While adidas promotes the new duds using the hashtags #JayhawksDestiny and #MadeInMarch, some fans have referred to this year’s edition as the “cumberbund” uniforms. What do you think, Jayhawks? You be the judge.
Tweet/Insta any picture wearing adidas using #JayhawksDestiny #MadeInMarch for a chance to win the new #RCJH jersey! pic.twitter.com/rWq4YuWXDR
— Teamadidas KU (@TeamadidasKU) March 11, 2015
– David Johnston